No matter what type of email you send out, you’ll need a mailing list. The basic way to build a mailing list is by capturing name and email address information for everyone who buys or shows interest in your product. An email...
by Jess Nelson, Yesterday, 3:08 PM Emails sent on Saturdays generate 60% higher-than-average conversion rates according to a report released Monday by Yesmail. Yesmail, an Infogroup company and email solutions provider, analyzed...Read More
by Anna Colibri May 22, 2016 It may surprise you, but email marketing gives you the best return on investment (ROI) of any of the basic digital marketing techniques*. The reason? The people who have given you their email...Read More
Adam Vavrek April 4, 2016 Email marketing will be the channel that’s most invested in for 2016, says 76 percent of marketers (up 13 percent from 2015). In my previous article on email marketing tips, I gave six tips to increase...Read More
MASHUP MARKETING By Dipti Parmar I have here some piping hot statistics on email marketing. Econsultancy recently released their 10th Annual Email Marketing Industry Census and overall, the report is quite on the up and up for...Read More
by Jennifer Hanford March 7, 2016 Newsflash: Email marketing is neither dead nor dying. Each year, many bloggers write doom-and-gloom posts about email marketing. They predict the end is near for the strategy of reaching an...Read More
by Roman Kniahynyckyj Companies turn to text and email marketing with the overall goal of increasing sales and making money. This tactic, however, backfired big time for one restaurant in Amityville, NY, costing $28,500. After...Read More